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Up until the turn of the century, the stretch of Old Mahabalipuram Road was an unending concrete jungle that held huge commercial promise but not many ventured to call that area home. Starting 2000 onwards, the city saw an increase in urban software professionals employed with some leading companies that are housed in the IT corridor or OMR. They saw value in the green surroundings close to their respective offices and started to invest there. They were happy then as homes close to work meant a shorter commute. They are happier now as their property values have appreciated manifold thanks to the Tamil Nadu governmentâ€™s decision to further invest in the IT corridor along the OMR stretch.